Extraordinary Yellowknife: City rolls out new tourism brand

by Brendan Burke - March 12, 2018

The Northwest Territories has long been dubbed “spectacular.” Now, with the City of Yellowknife’s launch of a new tourism brand, the capitol will carry its own flashy label. The city has rolled out “Extraordinary Yellowknife” – updated branding that coincides with a new website, www.extraordinaryyk.com. The initiative was funded through the Canadian Northern Economic Development Agency, with…

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