NEWS BRIEFS: City rolls out new tourism brand

NNSL- March 14, 2018

The Northwest Territories has long been dubbed “spectacular.” Now, with the City of Yellowknife’s launch of a new tourism brand, the capitol will carry its own label. The city has rolled out Extraordinary Yellowknife – updated branding that coincides with a new website: extraordinaryyk.com. The initiative was funded through the Canadian Northern Economic Development Agency,…

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